Queensland University Technology (QUT)

Triple A collaborated with Queensland University of Technology’s Oodgeroo Unit to create and execute a targeted campaign for their Australian Indigenous Scholarship Program. Designed for Aboriginal and Torres Strait Islander university students and school leavers, the campaign offered the opportunity to receive a scholarship for 12-months of accommodation. The campaign proved to be highly successful, reaching a wide audience and attracting a large number of qualified applicants within a limited timeframe. Triple A produced the video production and distributed content through various online platforms such as VBOD streaming NITV/SBS, Google Ads & You Tube and Websites. Check out a video used as part of the campaign.